BEGIN:VCALENDAR
VERSION:2.0
METHOD:PUBLISH
CALSCALE:GREGORIAN
PRODID:-//WordPress - MECv7.34.2//EN
X-ORIGINAL-URL:https://govology.com/
X-WR-CALNAME:Govology
X-WR-CALDESC:Find. Bid. Win. Perform.
X-WR-TIMEZONE:America/New_York
BEGIN:VTIMEZONE
TZID:America/New_York
X-LIC-LOCATION:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20260308T030000
RRULE:FREQ=YEARLY;BYMONTH=03;BYDAY=2SU
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20261101T010000
RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU
END:STANDARD
END:VTIMEZONE
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-PUBLISHED-TTL:PT1H
X-MS-OLK-FORCEINSPECTOROPEN:TRUE
BEGIN:VEVENT
CLASS:PUBLIC
UID:MEC-2fad13bd217676a559f88fe9663ac1f1@govology.com
DTSTART;TZID=America/New_York:20260414T130000
DTEND;TZID=America/New_York:20260414T143000
DTSTAMP:20260408T222448Z
CREATED:20260408
LAST-MODIFIED:20260408
PRIORITY:5
SEQUENCE:6
TRANSP:OPAQUE
SUMMARY:The Government Buys Almost Everything—What’s Holding You Back?
DESCRIPTION:[vc_row][vc_column width=”1/6″][/vc_column][vc_column width=”2/3″][vc_column_text css=””]Format: Live webinar (on-demand recording available on April 23, 2026)\nDate: April 14, 2026\nTime: 1:00 p.m. EDT\nDuration: Approx. 90 minutes\nPresented by: Carroll Bernard (Govology)\nLearning Credits: 1.5 CPEs, 1.5 ATCs\n*Your registration includes access to the on-demand recording.[/vc_column_text][/vc_column][vc_column width=”1/6″][/vc_column][/vc_row][vc_row][vc_column][vc_separator color=”custom” style=”shadow” border_width=”6″ accent_color=”#647385″][vc_column_text css=””]Most small businesses never realize just how much U.S. government agencies actually buy.\nEvery year, federal, state, and local agencies spend billions of dollars with small businesses through goaling programs, subcontracting requirements, set-asides, sole-source contracts, and micro-purchases under $15,000, often with little to no competition required.\nAnd yet most small businesses never see a dime of it.\nNot because they aren’t qualified. Not because the market is too competitive. But because they start in the wrong place, approach the market the wrong way, or never get clear on where they actually fit.\nThe businesses that win aren’t necessarily bigger, better connected, or more experienced. They just figured out something most businesses haven’t.\nThis session is designed to show you what that is.\nIn this training, GovCon expert and Govology Co-Founder Carroll Bernard will walk you through exactly what separates small businesses that gain real traction from those that spin their wheels, and what you can do differently starting now.\nIn this session, you will learn:\n\nWhy most small businesses stall, and the specific shifts that change everything\nHow to identify exactly where your business fits in the government marketplace\nHow certifications actually support a broader strategy (and when they don’t)\nWhy market research is the foundation every winning business builds on first\nHow to build a more effective and adaptable sales approach\nHow teaming can accelerate your path to opportunity\nCommon hurdles that quietly kill opportunities, and how to avoid them\nHow to honestly assess whether your business is ready to compete, and what to do if it isn’t yet\n\nThis session is for you if:\n\nYou’ve been curious about the government marketplace, but something keeps stopping you from taking the first real step\nYou’ve already started but aren’t gaining traction and aren’t sure why\nYou’re tired of chasing opportunities that never seem to close\n\nThe opportunity is real. The market is open. The question is whether your business is approaching it the right way.\nReserve your seat now and find out exactly what’s been standing between your business and the government marketplace, and how to remove it.[/vc_column_text][/vc_column][/vc_row]\n
URL:https://govology.com/events/the-government-buys-almost-everything-whats-holding-you-back/
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/png:https://govology.com/wp-content/uploads/2026/04/The-Government-Buys-Almost-Everything—Whats-Holding-You-Back-Product-Page.png
END:VEVENT
END:VCALENDAR