Mighty Micro-Purchase: The Sole-Source Super-Power

Format: Live webinar (on-demand recording available on June 11, 2020)
Duration: Approx. 90 minutes
Instructor: Judy Bradt, CEO of Summit Insight
NCMA Certifications: 1.5 CPEs
APTAC Certifications: 0.75 ATC
APTAC BOK: C.21 Marketing to Government Agencies, C. 7 Commercial Item Acquisition. 

*Your registration includes access to the on-demand recording.

In this webinar, you will learn how a Federal buyer can purchase up to $10,000 from you immediately. Not just products, but services, too! 

You’ll learn how to create new low-risk offerings that can help you get ahead of the competition. What an advantage – not just at fiscal year-end, but even when buying is slow! 

You’ll come away with an understanding of the federal regulations that contracting officers must follow when making contract awards to companies like yours, and how to avoid common mistakes and misunderstandings that can stop a simple purchase from happening.

This knowledge will help you ask the right questions and start conversations when you’re building relationships with people who might be doing business with you for the first time.

Finally, you will also get ideas for how to create options for offering your products and services to fit the micro-purchase threshold and open up opportunities for wins that your competitors might easily miss.

Here Is What You Will Learn:

  • Common “First Win” obstacles (and solutions)
  • Why sole-source awards are so hard to win
  • Where micro-purchases are publicized
  • The three things contracting officers always want
  • How federal buyers make micro-purchases
  • When micro-purchases give you a significant advantage
  • Ideas to adapt your products/services to micro-purchase

Requirements: To be eligible for micro-purchase contract awards, you must be registered in SAM.GOV. If you have not yet done this, you might want to complete the Govology training on how to do that.

BONUS: All attendees receive a link to get a homework sheet and tip sheet to get started!

Target Audience: Entrepreneurs and small business owners seeking their first contract – or their next one – with the federal government.

Meet Your Instructor:

Judy Bradt

JUDY BRADT is one of America’s top champions for savvy business owners exploring government contracts. For 25 years, she has counseled more than 6,000 clients who credit her advice for winning more than $300 million in government business. She’s also the author of the new book, “Government Contracts Made Easier.”

Judy’s a strategic advisor for government contracts, bringing her clients, readers and audiences no-nonsense insight on winning government business. She just helped one client close contracts worth nearly a million dollars, and an 8(a) win their first federal projects in record time.

Ms Bradt is renowned for her entertaining, substantive presentations at national and regional events for groups including the Women’s Business Enterprise National Council (WBENC). Her special courses get top reviews from audiences hosted by the Small Business Administration, the Procurement Technical Assistance Center at George Mason University and the Armed Forces Communications and Electronics Association’s Professional Development Center.

Recent recognitions include Small Business Administration’s 2011 Women’s Business Champion for Metropolitan Washington DC; 2011 Rising Star award from the Women Presidents’ Educational Organization (WPEO-DC) for her contributions to women’s business enterprises; and MBE100, which recognizes entrepreneurship, community and professional contributions and outstanding client service. Major media coverage includes Business Week, Fortune Small Business, Washington Business Journal, Smart CEO Magazine, ABC-WJLA Washington Business Report, and Entrepreneur Magazine.

Judy holds a BA from the University of Toronto, and an MBA from McMaster University in Hamilton, Canada. She is also an instrument-rated private pilot and a rock-climbing instructor.


Jun 04 2020


1:00 pm - 2:30 pm

Local Time

  • Timezone: America/New_York
  • Date: Jun 04 2020
  • Time: 1:00 pm - 2:30 pm