fbpx
strategic pricing

Strategic Pricing

Format: Live webinar (on-demand recording available on November 26, 2020)
Duration: Approx. 90 minutes
Instructor: Robert Jones, Left Brain Professionals
NCMA Certifications: 1.5 CPEs
APTAC Certifications: 0.75 ATC (pending)
APTAC BOK: C.12 Financial Controls, B.2 Financial Accounting

*Your registration includes access to the on-demand recording.

When it comes to pricing, it is more of an art than a science. While numbers and math are critical to accurate pricing, the art of strategy used in developing prices can result in winning (or losing) contracts. Companies need to know the market, their competitors, and current economic conditions (top-down) as well as their costs to perform the work (bottom-up). Pricing for profitability requires a hybrid approach to pricing from both the top-down and the bottom-up perspectives. As a business owner, it is at your discretion to raise or lower prices or to find ways to perform the work at a lower cost – all in an effort to maximize your profits.

Target Audience: Small business owners, accountants, contract managers

Meet Your Instructor:

Robert Jones

Robert E. Jones, CPA, CPCM, NCMA Fellow

Award-winning speaker, Robert E. Jones shows audiences how to navigate the constantly changing legal and regulatory landscape of government contracts. In his engaging and highly rated presentations, he shares insider secrets drawn from 15 years of DoD contract and accounting experience. His proactive, decisive approach to finding opportunities and solving problems is based on experience in managing more than $30 million in federal contracts.

Mr. Jones has experience with a wide variety of speaking engagements, including emcee/moderator, seminars, training, chapter meetings, and conference presentations. He engages audiences with innovative approaches to contract profitability, accounting, compliance, and related topics.

The West Virginia native, Mr. Jones earned a bachelor’s degree in accounting from the McColl School of Business at Queens University of Charlotte in North Carolina. He holds a master’s degree in accountancy from The Graduate School of the College of Charleston in South Carolina. He is a licensed CPA in the State of Ohio.

Date

Nov 17 2020

Time

EST
1:00 pm - 2:30 pm

Local Time

  • Timezone: America/New_York
  • Date: Nov 17 2020
  • Time: 1:00 pm - 2:30 pm

Cost

$75.00
Category

Comments