Hunt, Fish, and Farm Your Way to GOVCON Success

About this product

Format: E-course
Duration: Approx. 90 minutes
Instructor: William Randolph, Think Acquisition
Learning Credits: 1.5 CPEs, 0.75 ATCs
APTAC BOK: C.21 Marketing to Government Agencies
*This course was recorded on July 14, 2021.


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Connecting with government buyers and program users at every level is challenging but not impossible. In this course, veteran and retired Federal Acquisition Executive William Randolph will share strategies, tactics, and tools that you can use to go to market in the new government contracting environment. 

You will learn about a three-part strategy to connect with government buyers and end-users and find contracting opportunities. From finding your tribe online to attracting them to your online presence, this multi-tiered, holistic strategy will help you leave no stone unturned and no opportunity overlooked in the federal government contracting landscape. Learn to hunt, fish and farm the GOVCON way!

Target Audience: Companies pursuing government contracting opportunities


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