Strategic Pricing – Key Gov Con Processes and Strategies


Format: Live webinar (on-demand recording available on October 13, 2022)
Date: October 4, 2022
Time: 1:00 pm EDT
Duration: Approx. 90 minutes
Instructor: Marsha Lindquist, Granite Leadership Strategies Inc.
Learning Credits: 1.5 CPEs, 1.5 ATCs
APTAC BOK: C.12 Financial Controls

*Your registration includes access to the on-demand recording.

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It is common for contractors to put little thought into their pricing. They often slap their price together as if cost and profitability are unimportant. 

However, the right price will determine not only your chance of winning the contract but also whether you make a profit on it. Hence, proposal pricing should be a well-developed and thoughtful process that requires planning, forward-thinking, research, preparation, and eagerness to do what it takes to win. 

In this webinar, you will 

  1. Discover best practices and processes you can use with every proposal to achieve repeatable wins.
  2. Find out the best pricing strategies you may have forgotten about or never used.
  3. Learn why pricing should be considered early in the proposal process.

Target Audience: Pricing analysts, capture managers, proposal managers, contracts managers, business development, finance, accounting specialists


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